Daria Usova is a Russian based artist whose work deals with both the image and the world of fashion. Her signature style involves repurposing ad campaigns to create new collages.
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The top 10 stories from our Twitter Feed over the last 7 days. Follow us at twitter.com/agendainc
#1 – Luxury brands embrace mobile coupons (BizReport)
#2 – Major NYC crackdown on counterfeit luxury (Reuters)
#3 – Maybach x David LaChapelle x Daphne Guinness (Daimler)
#4 – Prada recasts opera for thinner extras (MY Magazine)
#5 – RAC launches Eau de [...]
A compelling document from the Office of Strategic Services was published in 1943. It is a briefing document on the “criteria of a successful rumor”. Obviously a military document written during World War Two is going to have different objectives and a different tone, but it is striking how much the briefing reads like best [...]
Over the last 18 months, the market for luxury goods aimed at male consumers has grown much more rapidly than the comparatively mature female consumer market. So it’s perhaps no surprise that there is talk of a specific focus on luxury weaponry as a strategic area of growth for 2010.
Bloomberg today announces that Purdey [...]
As the luxury market begins to move past deep panic to a more measured attitude, our third article of faith seems particularly important.
The point in Article of Faith #3 is to help brand managers appreciate that unlike managers of mainstream brands, luxury brand managers have a specific set of responsibilities.
These responsibilities are based on a [...]
A handy – and arresting – image used last week in a client presentation… Origin: Unknown.
The top 10 stories from our Twitter Feed over the last 7 days. Follow us at twitter.com/agendainc
#1 – Hermès × Tokujin Yoshioka (YouTube)
#2 – Bottega Veneta announces first perfume launch (BV press release)
#3 – Thom Browne’s new deal (NYT)
#4 – V&A’s world of medieval luxury (The Guardian, UK)
#5 – No solid buyer found for Christian [...]