Examples of overlap between museum culture, retail culture and experiential culture seem to be an emerging theme for 2010.
See our earlier posts… Art galleries and the future of retail, and Luxury brands and the rise of liquid architecture.
Now the Serpentine Gallery in London has announced another initiative offering people the opportunity to stay the night.
On [...]
Earlier this week, we posted a piece about the increasing intersection between retail and museum culture. Today a new example…
The Hoet Bekaert gallery in Gent, Belgium has just opened a retail-based exhibition called Gustav, in conjunction with A.F. Vandervorst, which displays vintage art, fashion, design, art jewelry, to admire and to buy.
And for those that [...]
We have written before about the increasing cross-over between museum culture and retail culture. The most recent example is the launch of an entire Summer program at the Whitney Museum sponsored by Keds footwear; an intiative aimed at supporting Ked’s “blank canvas” positioning.
Brand sponsorship of museums is not new, but a couple of new features [...]
Last week, LSN Global published a report on the evolving connections between luxury brands and culture, to which we were happy to contribute.
“The recession diminished many of the desires for ostentatious spending among the wealthy. As a result, consumers are now seeking a deeper experience from their favourite prestigious brand’s stores, and one that is [...]